Pega Marketplace
GenAI Hyper-personalized Customer Experience
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Overview
Accenture's GenAI hyper-personalized CX optimizes customer engagement for CSPs. Harnessing Accenture's Customer Data Architecture intelligence, Google's Vertex AI, Pega's CDH to deliver real-time, AI-driven, personalized customer experiences. Process and analyze individual customer behaviors, preferences, and engagement patterns. Employing advanced data analytics, predictive & gen AI, it transforms real-time & historical data into actionable insights. Each interaction delivers hyper-personalized experiences. This robust platform for digital transformation acceleration, anticipates customer needs, making each interaction valuable. Every touchpoint is enhanced, every engagement an opportunity, and every interaction builds customer loyalty and satisfaction. With Accenture’s GenAI, navigate customer expectations with agility, precision, and effectiveness, transitioning from generic CS to customer's journeys as unique as fingerprints, using a blend of technology, data, and human touch.
Key Features
- Real-Time AI-Powered Engagement: Utilize real-time data analytics and AI to curate personalized customer interactions tailored to individual needs and preferences.
- Predictive Churn Analysis: Employ AI capabilities to anticipate and identify potential customer churn, enabling timely and targeted retention strategies.
- Increased Customer Lifetime Value: Harness personalized experiences to amplify customer loyalty, leading to revenue augmentation and churn reduction.
- Omni-Channel Experience: Engage customers consistently across diverse channels, ensuring personalized and seamless interactions.
- Self-Learning Interface: Adapt and evolve with every customer interaction, enhancing the precision and impact of personalized customer experiences.
- Proactive Customer Engagement: Enable CSPs to initiate timely and relevant customer interactions, transforming potential churn into enhanced loyalty.
- Data Integration and Insight Generation: Merge disparate data sources to generate actionable insights for personalized customer engagement strategies.
- Automated Personalization: Leverage AI to automate the creation and delivery of personalized content and offers to customers in real-time.
- Enhanced Customer Satisfaction: Elevate the level of customer contentment by delivering services and offers that align with their specific needs and preferences.
Partner Name
Accenture
Tags
- Pega Products: Pega Cloud for Government Pega Customer Decision Hub Pega Customer Decision Hub for Communications Pega Customer Service for Communications
- Industry: Communications Service Providers
- Product Capability: Artificial Intelligence Customer Journeys Data Integration Decision Management Digital Personalization Engagement Channels Next Best Action User Experience Outbound Marketing
- Pega Version compatibility: 8.8 8.7
- Geography: Americas, Asia Pacific, EMEA
Offering Type
Packaged Service Offering